June 17, 2024

businessweek

Taste For Business

The Administration Consulting Presentation Framework

This write-up discusses the Consulting Presentation Framework. All enterprise technique and management consulting firms, these kinds of as McKinsey, Bain, BCG, and Booz Allen, use presentation frameworks. By and big, they are all variants of the identical ideas and style. Because consulting firms are infamous for creating structured and pretty slides, the Consulting Presentation Framework represents the exceptional way to composition and existing your data in the type of a PowerPoint presentation.

It will involve incredibly precise guidelines for font faces, font dimensions, kind of grammar regulations to adhere to, and so forth. If nothing at all else, adopting and religiously sticking to the framework will vastly enhance the seem and professionalism of your slides.

Around the a long time, I have come across a selection of distinctive of these presentation frameworks from the different firms I labored for. Borrowing from all of them, the framework offered in this report is an amalgamation of the elements I felt labored ideal.

Now, let’s dig in.

On a standard articles slide, there are 3 main components: the Headline, the Body, and the Bumper.

The Headline

The Headline sits on prime of the slide. It is a sentence that introduces the slide. A lot of folks use this place for the ‘title’ of the slide. In this framework, the ‘title’ will go into the Overall body (described in the upcoming area).

The Headline need to be Arial Slim, font dimension 24, and boldfaced. Do not use any ending punctuation (e.g. no period of time).

As pointed out, it is a sentence and 1 sentence max. It is also not to exceed 2 traces. If you uncover it to be longer, then reword and shorten your Headline. If the Headline is any lengthier than 2 lines, your audience will get shed and/or bored. As you go from slide to slide, the sentences in the Headlines should hook up to explain to a cohesive tale for your viewers to abide by.

The Entire body

The Entire body is the bulk of the slide. It has all the colourful material (e.g. textboxes, diagrams, and so forth.). Every little thing you set in the Physique need to construct upon what has been released in the Headline. All textual content inside of the Physique should really be Arial font. The minimum font dimensions to use is dimensions 10, for the reason that any size smaller sized (employing Arial) is too difficult to read through for most people. This is in particular legitimate if you are projecting your presentation.

On the top rated still left of your Human body, you must have the Title of your slide. The Title is what persons customarily place in the Headline location. It is really a short phrase that categorizes what the Body is illustrating. Illustrations contain ‘6-Stage Technique,’ ‘Objectives of the E-Guide,’ ‘Strategic Hierarchies and Related Difficulties.’ As you seen, the capitalization follows that of a ebook title (for each the MLA). The Title should be Arial, font dimensions 16, boldfaced, and italicized.

If you have any numbers or any information on your slide that needs to be sourced, be guaranteed to do it. The supply must seem in a textual content box on the reduced still left of the Overall body. It really should be Arial, font measurement 10, and start with the text “Resource:”. Consultants use quantity of unique methodologies and frameworks to framework and structure written content for the Physique. We will not explore these other teachings in just this posting.

The Bumper

All consulting firms have this final element, but may perhaps contact it different names. Deloitte & Touche calls it the Acquire-Absent, A.T. Kearny calls it the Tombstone, and Capgemini Consulting phone calls it the Kicker.

The objective of the Bumper is to handle the “so what?” dilemma your audience may perhaps have. Whereas the Headline provided an introduction and context to the slide, and the System embellished upon that message with clarifying particulars, numbers, diagrams, and so forth, you operate the possibility of your audience contemplating, Ok, this information is exciting, but so what? Why do I want to know this? Why should really I care?

Those people are all fair questions and types you should answer with the Bumper. If you cannot believe of something significant to place in the Bumper, inquire on your own if you seriously have to have to have this slide in the deck. In other words, if the slide would not present any supplemental perception that’s vital for your audience to know, why consist of it all? Of class, there are a lot of legitimate causes to have a slide with out a Bumper. For occasion, the slide just presents the agenda, is a transitional slide, or only is to supply critical call info. At times, they slide is purely to current uncooked facts.

The Bumper is in the form of a light-weight colored box at the base of the slide. It ought to be Arial, font dimension 14, boldfaced, and italicized. Compared with the Headline, it need to have ending punctuation. Like the Headline, it is only 1 sentence and 2 lines max.

To make issues easy for you, I’ve established a PowerPoint template that conforms to this framework for you. You can down load it listed here: http://learnppt.com/downloads/sampletemplate/.